5 Strategies at the Heart of Bacardi’s Award-Winning Sustainability Program

5 Strategies at the Heart of Bacardi’s Award-Winning Sustainability Program

Bacardi has a long history of environmental responsibility, and has continuously strived to preserve the natural resources that make its operations possible. In 2014, the company formalized its dedication to sustainability with a comprehensive corporate social responsibility campaign spanning more than 75 offices and 27 manufacturing and bottling facilities around the world. The result of… Read More…

The Top 10 Cocktail Trends to Look Out for in 2016

The Top 10 Cocktail Trends to Look Out for in 2016

Just as in the culinary industry, the world of cocktails is constantly evolving in response to new techniques, ingredients, and consumer tastes. The following are some of the most prominent trends we should expect to see in 2016, as predicted by the industry’s leading bartenders and brand ambassadors. Tapastails offer a new way to imbibe.… Read More…

4 of the Best International Cocktail Competitions

4 of the Best International Cocktail Competitions

Bacardi Legacy Cocktail Competition Since 2008, Bacardi has held an international cocktail competition with the dual aim of showcasing bartending’s emerging superstars while discovering the next generation of classic cocktails. Inspired by the enduring legacy of the Bacardi family, the concept of “legacy” lies at the heart of the competition, as bartenders strive to create… Read More…

5 of the Most Influential Bartenders behind Famous BACARDÍ Cocktails

5 of the Most Influential Bartenders behind Famous BACARDÍ Cocktails

Rafael ‘Pappy’ Valiente A popular bartender in Prohibition-era Cuba, Rafael “Pappy” Valiente served as Bacardi’s first brand ambassador, pouring drinks at the elegant black and gold bar in the Edificio Bacardi, the iconic art-deco style building that housed Bacardi’s famous bar in Havana. Here, Pappy Valiente mixed a variety of classic BACARDÍ cocktails that made… Read More…

How Bacardi and Bonsucro Are Revolutionizing the Sugarcane Sector

How Bacardi and Bonsucro Are Revolutionizing the Sugarcane Sector

Bacardi is dedicated to maintaining sustainable operations around the world. In 2014, the company launched Good Spirited: Building a Sustainable Future, consolidating its long history of environmental and social consciousness into a single, unified corporate initiative. The three prongs of Good Spirited set sustainable goals in the areas of global packaging, operational efficiencies, and responsible… Read More…